gbg-women-mumbai-ecommerce-event

Getting started with e-Commerce – Focus on Women Entrepreneurs

gbg-women-mumbai-ecommerce-eventFor a startup, the world of online sales, whether products or services, can be daunting at first; the options seem confusing and the information conflicted. Too many people advise too many things, there are thousands of choices to get started with ecommerce, you can choose to build your own website or have your product listed on a market place like Flipkart or Amazon.

However, some big questions remain unanswered, do small retailers really stand a chance online? What about these factors that the big guys dont face but startups do?

  • Variety of product choices
  • Logistics and supply chain
  • Storage and inventory management
  • Web technologies including server costs, payment options, COD (cash on delivery)

Even if you cross all these hurdles, how do you market your business? Do a prospective customer trust you to open their wallets?

We at GBG Women, Mumbai are here to help you out. We are bringing in experts speakers from the ecommerce domain who will share their entrepreneurial journey on how they got started and how they are profitably sustaining their ecommerce venture.

Whether you are a woman wanting to take the entrepreneur plunge, or a running a business from home (it can be cute candle making or awesome Dhokla recipes), This event is for you! We will be talking about technology and e-commerce in plain simple English so that you can understand, learn and implement.

Date & Time: Saturday, 11th October. 4pm to 6.30pm.

Venue: 8th Floor, Seminar Hall, (MET) Mumbai Educational Trust, Bandra Reclamation Ranwar, Bandra West Mumbai, Maharashtra -400050

Who Should attend: Primarily meant for Women who want to learn the basics; a few good men are allowed 🙂

Agenda:

  • 3.45pm: Registration
  • 4.o0pm: Welcome address by Jasmine Pereira, Lead for GBG Women-Mumbai
  • 4.15pm: Jayanti Gupta, Founder of www.parinita.co.in will share her entrepreneurial journey in ecommerce space.
  • 5.00pm: Harsh Pamnani, formerly Sr. Marketing Manager at FirstCry.com will share ‘how to build a brand among women audience’
  • 5.45pm: Tanul Mishra Founder & CEO, eatopia.in will share and interact about her journey in ecommerce.
  • 6.30pm: Photo session and Networking

Entry free and by registration only, Do sign-up below or click here. Limited seats.

Questions? write to us at [email protected]

google business group - event - ecommerce

Deep Dive into e-Commerce

Did you hear about this, 40,000 units of Xiaomi Redmi 1S smartphones sold in 4.5 secs on Flipkart? Ya, we heard that too and wanted to help our community members to figure how to do cool things like that.

So, here’s our next event, it is all about the big booming eCommerce in India. How to get started, how to optimize your existing store, how to create a fulfillment model that’s efficient and then we added even more interest things like, what is Hybrid Commerce, why should you care to know about it? What roles does vernacular language play in eCommerce?

Get to know it all, we have the best in business as our speakers this time. Sign-up soon, limited seats and entry by Invitation Only

Speaker Profile:

Mr. Rajaiv Prakash (IIM-A, former CEO of futurebazaar.com, currently founder and CEO of Next In Advisory Partners where he helps multiple startups leverage the power of eCommerce)

Mr. Harish Singla (ISB Hyderabad, Director and Co-founder of REIT India, An eCommerce Enabler for Selling Online. REIT India builds connect between Brands/Labels and eCommerce Marketplaces with its professional ‘End2End’ services.

Date: 20th September | Venue & Time: Will announce soon.

Queries? write to us at [email protected]

Event: Learn to use Google Display Network

Whether your business is into making yummy cup cakes or building the next Candy Crush app, you have the constant need to meet the right audience and grow your business by creating awareness and generating leads.

For a start-up, the challenge increases even more, thanks to limited budgets and lack of a full fledged marketing campaigns. So how do you address these challenges?

Google Ads empowers your business with Google Display Network (GDN) which can:

  1. Generate Awareness: by getting your ads in front of consumers, so they can learn about your business as they consider their options. The more that people research in your business category, the more important it is for your products or services to stand out from the crowd.
  2. Increase Sales: by getting your ads on relevant sites and in front of more people, more often, so that when they come to buy, it’s your business that’s top-of-mind.
  3. Drive Loyalty: by re-engaging interested consumers. Target your ads to people who have already visited your website, even if they didn’t buy anything. Reminding them of your business is likely to bring them back to your website again and keep your business top-of-mind.

At GBG Mumbai, we have always been around to help you use technology for business success, we love start-ups and SMEs. So, join us to take your business to the next level as we bring to you a interactive and detailed session on GDN.

Entry: Free and by registration only (scroll down to register)

Event Date and Time: July 19th, Saturday. 4.00pm to 6.30pm 

Address: Seminar Hall, Harkisan Mehta Institute of Journalism, Mithibai College, Vile Parle, Mumbai.

button-add_to_google_calendar

 

 

Agenda:

  • 3.45pm to 4.10pm: Registration and Introduction
  • 4.15pm to 4.30pm: Learnings from Google I/O 2014 by Sreeraman Thiagarajan (Chapter Manager)
  • 4.30pm to 6.30pm: Google Display Network Session by Sandiip Porwel (Founder and CEO of Virtual Snipers)
  • 6.30pm onwards: Group photo session and networking break (hot beverages provided)

Note: The event is a interactive session tailored to benefit entrepreneurs, small business owners, bloggers and SMEs to understand and implement Google Display Network and Google Ads to promote their business No programming skills or prior knowledge is required. Anyone interested to learn is welcome.

Please come on time.

Cheers and see you on 19th July at 3.45pm.

Got any questions? write to [email protected]

 

Click to add event to other calendar

Workshop: Google Custom Search & Webmaster Tools – June 14

So you have a great product line and a website that talks about every detail of your products, but wait, how will a customer search for what he/she is looking for? Is your website’s search function technologically sophisticated enough to index all of your site’s content? and then display accurate results within seconds when searched for?

A great website is only as effective as its search function, give your website the power of Google Custom Search & provide high quality search experience for your users.

What is Google Custom Search?

Google Custom Search enables you to create a search engine for your website, your blog, or a collection of websites. You can configure your engine to search both web pages and images. You can fine-tune the ranking, add your own promotions and customize the look and feel of the search results. You can monetize the search by connecting your engine to your Google AdSense account.

With Google’s custom search, you can tailor the search interaction in your project to your users’ needs, using the same search index technology that powers Google.com, with accurate and blazing fast results.

GBG Mumbai brings you an unique opportunity to learn through an interactive and hands-on workshop on how to get the best for your business website with the use of Google Custom Search in combination with Google Webmaster Tools.

Event Date and Time: June 14th, Saturday. 4.00pm to 6.30pm

Entry: Free and by registration only (scroll down to register)

Address: Seminar Hall, Harkisan Mehta Institute of Journalism, Mithibai College, Vile Parle, Mumbai.

Agenda:

  • 3.45pm to 4.10pm: Registration and Introduction
  • 4.15pm to 4.30pm: Welcome & keynote address by Sreeraman (Chapter Manager)
  • 4.30pm to 5.30pm: Google Custom Search Workshop by Pareen Lathia (Entrepreneur at RedCom & The Alumni Portal)
  • 5.30pm to 6.30pm: Google Webmaster Tools demonstration & implementation workshop by Rushabh Vasa (Entrepreneur at Instinct Media)
  • 6.30pm onwards: Group photo session and networking break (hot beverages provided)

Note: The event is a hands-on workshop tailored to benefit entrepreneurs, small business owners, bloggers, SMEs and web developers to understand and implement Google Custom Search and Webmaster tools on their website. No programming skills or knowledge is required. Anyone interested to learn is welcome.

Please come on time.

Cheers and see you on 14th at 3.45pm.

Sreeraman