Ycenter brings its Entrepreneurship and Incubation program to Mumbai

Ycenter, a global experiential learning organization, is launching India’s Next 40 – a 4 week Entrepreneurship Program – in August 2016.
You have the opportunity to build your startup from the ground up and prepare your pitch for potential investments and seed funding. The 4 week program ends with a pitch day, where investors will pick ideas to invest in.
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QUICK FACTS
  • 1 Month of Entrepreneurship Program by international faculty from the USA, with top investment bankers from India.
  • Real Time Guest Lectures and One-on-One Interaction with a United Nations Official and Rutgers Business School Professor.
  • Demo Day with investors from the Wadhwa Group, Fundtonic, Sequoia Capital, Microsoft, Blue Ocean Global Technology (TVF website creators) and more.
  • Chance to win 4 months of free Incubation space at BKC, with access to seed capital and Ycenter’s local and global network.
  • 100,000 USD for 3 years worth of Microsoft Bizsparks membership, to kickstart your technology needs.
  • Work in Ycenter’s  USA office, rent-free for 1month. Network with top technology startups and entrepreneurs in New York, Philadelphia and the east coast (We will provide the USA Visa invitation letter)

Click here to Apply to the program.

You can contact us at [email protected]  or call us at 9768251481.
PS: Check out a lecture by Dhairya Pujara – Founder CEO Ycenter (Also a Faculty for this program) – Wharton Business School 2014

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Getting started with e-Commerce – Focus on Women Entrepreneurs

gbg-women-mumbai-ecommerce-eventFor a startup, the world of online sales, whether products or services, can be daunting at first; the options seem confusing and the information conflicted. Too many people advise too many things, there are thousands of choices to get started with ecommerce, you can choose to build your own website or have your product listed on a market place like Flipkart or Amazon.

However, some big questions remain unanswered, do small retailers really stand a chance online? What about these factors that the big guys dont face but startups do?

  • Variety of product choices
  • Logistics and supply chain
  • Storage and inventory management
  • Web technologies including server costs, payment options, COD (cash on delivery)

Even if you cross all these hurdles, how do you market your business? Do a prospective customer trust you to open their wallets?

We at GBG Women, Mumbai are here to help you out. We are bringing in experts speakers from the ecommerce domain who will share their entrepreneurial journey on how they got started and how they are profitably sustaining their ecommerce venture.

Whether you are a woman wanting to take the entrepreneur plunge, or a running a business from home (it can be cute candle making or awesome Dhokla recipes), This event is for you! We will be talking about technology and e-commerce in plain simple English so that you can understand, learn and implement.

Date & Time: Saturday, 11th October. 4pm to 6.30pm.

Venue: 8th Floor, Seminar Hall, (MET) Mumbai Educational Trust, Bandra Reclamation Ranwar, Bandra West Mumbai, Maharashtra -400050

Who Should attend: Primarily meant for Women who want to learn the basics; a few good men are allowed 🙂

Agenda:

  • 3.45pm: Registration
  • 4.o0pm: Welcome address by Jasmine Pereira, Lead for GBG Women-Mumbai
  • 4.15pm: Jayanti Gupta, Founder of www.parinita.co.in will share her entrepreneurial journey in ecommerce space.
  • 5.00pm: Harsh Pamnani, formerly Sr. Marketing Manager at FirstCry.com will share ‘how to build a brand among women audience’
  • 5.45pm: Tanul Mishra Founder & CEO, eatopia.in will share and interact about her journey in ecommerce.
  • 6.30pm: Photo session and Networking

Entry free and by registration only, Do sign-up below or click here. Limited seats.

Questions? write to us at [email protected]

Workshop: Google Custom Search & Webmaster Tools – June 14

So you have a great product line and a website that talks about every detail of your products, but wait, how will a customer search for what he/she is looking for? Is your website’s search function technologically sophisticated enough to index all of your site’s content? and then display accurate results within seconds when searched for?

A great website is only as effective as its search function, give your website the power of Google Custom Search & provide high quality search experience for your users.

What is Google Custom Search?

Google Custom Search enables you to create a search engine for your website, your blog, or a collection of websites. You can configure your engine to search both web pages and images. You can fine-tune the ranking, add your own promotions and customize the look and feel of the search results. You can monetize the search by connecting your engine to your Google AdSense account.

With Google’s custom search, you can tailor the search interaction in your project to your users’ needs, using the same search index technology that powers Google.com, with accurate and blazing fast results.

GBG Mumbai brings you an unique opportunity to learn through an interactive and hands-on workshop on how to get the best for your business website with the use of Google Custom Search in combination with Google Webmaster Tools.

Event Date and Time: June 14th, Saturday. 4.00pm to 6.30pm

Entry: Free and by registration only (scroll down to register)

Address: Seminar Hall, Harkisan Mehta Institute of Journalism, Mithibai College, Vile Parle, Mumbai.

Agenda:

  • 3.45pm to 4.10pm: Registration and Introduction
  • 4.15pm to 4.30pm: Welcome & keynote address by Sreeraman (Chapter Manager)
  • 4.30pm to 5.30pm: Google Custom Search Workshop by Pareen Lathia (Entrepreneur at RedCom & The Alumni Portal)
  • 5.30pm to 6.30pm: Google Webmaster Tools demonstration & implementation workshop by Rushabh Vasa (Entrepreneur at Instinct Media)
  • 6.30pm onwards: Group photo session and networking break (hot beverages provided)

Note: The event is a hands-on workshop tailored to benefit entrepreneurs, small business owners, bloggers, SMEs and web developers to understand and implement Google Custom Search and Webmaster tools on their website. No programming skills or knowledge is required. Anyone interested to learn is welcome.

Please come on time.

Cheers and see you on 14th at 3.45pm.

Sreeraman

Knowledge Series-3. April 19th. YouTube

Lights, Camera, Action!

Our next event is about the most loved offering from Google. We are going to talk all about YouTube in the 3rd  part of our ‘Knowledge Series’

‘YouTube – For Marketing and Monetizing your Videos’

Every minute or by the time this page loaded and you have read this line, over 100 hours of video has been uploaded on YouTube by various sources across distinct genres including TV commercials, music records, TV serials, movies, how-to videos and most importantly user generated content (remember Nyan cat with 100mn views and counting?)

While YouTube worldwide has over 1 billion users, in India its about 80 million users, who spend an great average of 16.4 minutes per visit!

If YouTube is compared to TV, it is the 9th most watched channel (Star TV being the number 1). While these stats continue to position YouTube as an imperative in any brand’s marketing mix, for a few it has been a launch pad of their career and business. However, a few questions always remain unanswered for the rest of us. How to make the best use of it as an advertising channel? how to shoot and edit good videos? and finally, how to make videos go viral?

Be it for growing your business or earning revenues through YouTube. GBG Mumbai brings you two eminent speakers who will interact with you to get the best out of YouTube.

YouTube as a medium to reach your audience – Content creation strategy, tactical ideas to produce content that will garner eyeballs. Also introduction to paid formats of YouTube advertisi
ng – True View ads, Pre Roll ads, Special / Custom Channels, etc

sameer-pitalwalla-gbg-mumbaiSpeaker – Mr. Sameer Pitalwalla

Sameer Pitalwalla is the co-founder and CEO at Culture Machine. Prior to CM, Sameer headed the digital media vertical for Disney UTV, where he created, launched and built their digital video division, including their YouTube, Social Media and Apps presence. During Sameer’s tenure, Disney UTV reached pole position in viewership, engagement and monthly active users across YouTube, Facebook and App Stores respectively, across Asia. Prior to Disney, Sameer created and built the online video and digital celebrity business for The Times Group across it’s Television and Web business. 

YouTube as a medium to host and monetize your content – Best practices on format, video techniques that works best, how to sign-up for YouTube partner program, Ideas to increase views (aka viral) and cross promoting in other platforms and finally a sense of how much revenue one can expect to earn from YouTube.

sherry-gbg-mumbaiSpeaker – Ms. Scherezade Shroff

Model, fashion and beauty blogger Scherezade Shroff has recently launched her new YouTube channel Scherezade Shroff after  gaining 20,000 subscribers in her first year blogging for YouTube channel ‘Fashion Tube’,  making it one of India’s biggest beauty and fashion channels. For the past 10 years she has learnt so much from experimenting with her own looks and watching and learning from beauty professionals during her years as model. Her newly launched channel Scherezade Shroff has  DIY’s, beauty & fashion videos, hair & makeup tutorials and lots of other fun crazy videos! She always says “Have fun with fashion, there are no rules!”

Who should attend? – Entrepreneurs, advertising folks, professionals and aspiring artistes who want to get a better understanding of YouTube.

Why should you attend? – To take away knowledge and thorough understanding of using YouTube to reach audience for marketing + techniques of monetizing on YouTube

When and where – 19th April, Saturday 4pm to 7pm.

Venue: 1st Floor, Harkisan Mehta College of Journalism, Mithibai Campus, Vile Parle, Mumbai.

Entry: Free and by registration. – Fill form below or click here

RSVP – [email protected]

gbg-mumbai-blog-event

Event: The Business of Blogging – March 29th, Sat

‘All Marketers Are Liars’ said Seth Godin in his bestseller of the same title, but then if you continue reading, he clarifies that great marketers are ones who tell a great story and not necessarily liars.

Marketing is storytelling. He argues, the story of your product, built into your product. The ad might be part of it, the copy might be part of it, but mostly, your product and your service and your people are all part of the story; he concludes by saying ‘Tell it on purpose’

Not always can one say a great story in 140 characters or do justice by couple of visual updates on G+ & Facebook. Thankfully we have a solution for this, Blogs.

What great boon could have the world of marketing and businesses received than the greatest storytelling means called ‘blogs’?

Whether  you want to use blogs FOR promoting your business or take up blogging AS your business, either ways it is integral piece in your content marketing strategy.

This weekend, GBG Mumbai brings you an exclusive event that focuses on ‘The Business of Blogging”. Eminent bloggers and experts are going to engage you and share great success stories along with a quick workshop to set-up your own blog and techniques to monetize it.

Speaker Profiles

  • Blogwati G | Ms. Vinita
  • Bawibride.com | Ms. Perzen Patel
  • WordPress workshop | Alexander Gounder

Who should attend?

SMEs and Business Professionals who want to learn best practices of blogging.

When & Where?

Registration- 5.30pm | Saturday, March 29th

1st Floor, Seminar Hall, HMFIJ, Mithibai College Campus, Vile Parle

How to join

It is free as usual. register below or click here

GBG-Mumbai-Mobile-app-event

Event – The Business of Mobile Apps

 

GBG-Mumbai-Mobile-app-event

When was the last time you used a simple calculator, an alarm or a pocket camera? Chances are slim to none, thanks to our mobile phones and apps, that we no longer need multiple gadgets to perform our everyday tasks.

Smartphones have indeed made a revolution in the last 6 years, now more people connect to the Internet through their phones than through a PC; almost all of us sleep with our phone next to the pillow and wake up to check it first before even brushing teeth. That is the power wielded by App-powered smartphones, which are changing the fundamental way we live, learn, share, connect to people and do business.

Angry Birds, Talking Tom, Candy Crush or Flipboard for browsing or Evernote for taking seamless notes are some of the runaway success stories in the mobile app business, however, India is yet to make its mark in this huge wave of mobile app ecosystem.

GBG Mumbai brings you a unique opportunity to learn the business of mobile apps in terms of ideation, opportunity & prospectus and proven revenue models through our interactive session.

Who should attend? The event is focused for business professionals and entrepreneurs to either build apps for their own brands or start a business of building apps for others as a service. This is a non-technical event.

Entry: Free and by registration. Fill form below or click here.

When & Where: Saturday, 22nd February, 5.30pm to 8.30pm

Venue Partner: SPJIMR, Andheri West, Mumbai Maharashtra 400058

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Venue Partner: SPJIMR

 

 

 

 

 

 

Queries? write to us at [email protected]

 

If you are first time visitor here, then do join GBG Mumbai to receive event invitation and exclusive information.

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