Whether your business is into making yummy cup cakes or building the next Candy Crush app, you have the constant need to meet the right audience and grow your business by creating awareness and generating leads.
For a start-up, the challenge increases even more, thanks to limited budgets and lack of a full fledged marketing campaigns. So how do you address these challenges?
Google Ads empowers your business with Google Display Network (GDN) which can:
- Generate Awareness: by getting your ads in front of consumers, so they can learn about your business as they consider their options. The more that people research in your business category, the more important it is for your products or services to stand out from the crowd.
- Increase Sales: by getting your ads on relevant sites and in front of more people, more often, so that when they come to buy, it’s your business that’s top-of-mind.
- Drive Loyalty: by re-engaging interested consumers. Target your ads to people who have already visited your website, even if they didn’t buy anything. Reminding them of your business is likely to bring them back to your website again and keep your business top-of-mind.
At GBG Mumbai, we have always been around to help you use technology for business success, we love start-ups and SMEs. So, join us to take your business to the next level as we bring to you a interactive and detailed session on GDN.
Entry: Free and by registration only (scroll down to register)
Event Date and Time: July 19th, Saturday. 4.00pm to 6.30pm
Address: Seminar Hall, Harkisan Mehta Institute of Journalism, Mithibai College, Vile Parle, Mumbai.
Agenda:
- 3.45pm to 4.10pm: Registration and Introduction
- 4.15pm to 4.30pm: Learnings from Google I/O 2014 by Sreeraman Thiagarajan (Chapter Manager)
- 4.30pm to 6.30pm: Google Display Network Session by Sandiip Porwel (Founder and CEO of Virtual Snipers)
- 6.30pm onwards: Group photo session and networking break (hot beverages provided)
Note: The event is a interactive session tailored to benefit entrepreneurs, small business owners, bloggers and SMEs to understand and implement Google Display Network and Google Ads to promote their business No programming skills or prior knowledge is required. Anyone interested to learn is welcome.
Please come on time.
Cheers and see you on 19th July at 3.45pm.
Got any questions? write to [email protected]