SMF 2017 with Google AdMob – Register now

GBG Mumbai is organising Startup Marketing Fest (SMF) 2017 during first week of June. This year, we have forged special partnership with Google India to organise a day long program to help you monetise your apps using Google AdMob. 
Signup if you have a b2c app, content/entertainment app or game apps. 
in partnership with Zone Startups India 
Quick agenda:
  • Hands-on sessions and talks about monetization and earning revenue.
  • How to deploy it, optimise for better eCPM, Mediation, etc.,


  • Anand Dubey and Shefali Arora – Google India
Limited seats. Apply now and await for confirmation.


google cloud event

Getting started on Google Cloud – Event on 18th March

The Google Cloud Next event held earlier this month at San Francisco saw over 100 new announcements! Check out the super fast edit under five minutes here.

This month, we are organizing an event for helping startups in Mumbai to get a introduction on what’s Google Cloud, what’s new, how can you build your product on Google Cloud and what are the advantages you can get.

Speakers include a Google Expert and a successful startup who’s building on cloud.

Register now for free. Limited seats.

Date & Time: Saturday, March 18th. 3pm to 5pm

Venue: Zone Startups, 18th Floor, Bombay Stock Exchange, Mumbai

#Gday16 Agenda and Startups list

Google Day is happening on Dec 17th 2016. The agenda is true to the theme we promised – Tech Carnival.

Here’s the agenda for the day and list of startups from hottest areas of technologies who’ll be giving live demonstrations.


Time Topic Speakers
9am Registrations & Selfies
10am Welcome note Sreeraman Thiagarajan, Chapter manager, GBG Mumbai
10.30am Keynote Address Gulzar Azad, Country Head – Connectivity at Google India
11am Will Skynet ever be real? Dr N R S Raghavan, Global Chief Data Scientist at Infosys
11.30am Day in the life of a Venture Capitalist. What does a VC do after writing a few cheques Adhiraj Banerjee, Executive Director – IvyCap Ventures
12pm Demo booths open (scroll down to see the startups list)
1pm Lunch counter opens
2.30pm Demo booths & Lunch counter closes
2.35pm Panel talk:
Founder’s tales – What is it to live with an entrepreneur spouse?
Bhageswari Sreeraman, Lika Jain, Foram Dhruve, Vishal Soni, and Moderator by Tanish Thakker
3pm Reimagining the future with VR Moshin Memon, CEO – Memcorp Immersive Learning
3.30pm Startup comedy – state of the union Ajeet Khuranna, Angel Investor & Startup Guru
4:05 PM Special mentoring session for participating startups (Closed door event)


Our hand curated list of participating startups at the demo booths.


Name of Startup Nature of technology Brief Summary
Actofit Wearables IOT, wearable Wearable device for comprehensive data for athletes and fitness enthusiasts
AutoTranz IOT AutoTranz makes your car smarter and securer.Seamlessly connect to your car and transform it into a smart car, in an instant.
BleeTech Innovations Haptic Technology, AI / Machine Learning Blee is a wearable band for deaf and hard of hearing individuals
Cutting Chai Technologies IOT, VR/AR Ohai app connects you with other users in proximity, in a serendipitous almost magical way
Ekraft BLE / Gaming Digi dice is an Bluetooth enabled Smart dice which communicates with your Smart phone
Enverde Urban Farming Self-reliance through Urban Farming.
Demo of Altifarm unit with Self-watering and Growlight system for Urban dwellers to grow their own nutritious food at home with minimal effort.
Faclon Labs IOT, Cloud / SaaS Equitable water distribution through advanced technology
FT Cash Fintech FTcash is a fast growing financial technology company which aims to empower micro-merchants and entrepreneurs with the power of electronic payments and loans with zero upfront cost and no monthly rentals
Gocollab Cloud / SaaS An innovative way to enhance work culture
Indus OS Language Technologies Operating System for India across 12 native languages
IntuitThings IOT / Home Automation Home automation products that are high on tech and low on costs. Chatbot, AI / Machine Learning Powerful Social media POS for Facebook, Instagram and Whatsapp Sellers
LiftO Travel LiftO lets you share your ride with fellow professionals in a completely flexible and convenient way. Trusted and secure,
mCanvas VR/AR, Haptic Technology, Advertising It’s a platform that delivers highly engaging mobile creative (rich media and video) on top rated content websites in India through an invite-only publisher marketplace.
Memcorp Immersive Learning VR/AR VR Technologies for immersive learning
Oizom Instruments Smart city We are an environment big-data company. We monitor environment and make it understandable. VR/AR Providing end to end solutions in VR/AR
PGI Online Solutions B2B2C payment hub B2B Payment Hub for Retailers (RE’s) to offer services to their customers on real time.
Phynart IOT / Smart Home We at Phynart are building the future in the field of Home Automation.
Piconergy Social Enterprise – cleantech Piconergy exists to address the pressing issue of energy poverty in rural and urban India.
Project Mudra Hardware Ed-tech Project Mudra puts Braille within reach of all visually impaired people.
Quidich Drone Working at the cutting-edge of aerial technology we provide tailor-made solutions for your business needs.
Quifers Logistics Cloud based enterprise solution that helps businesses manage and optimize their logistics
Robolab Robotics Perfect platform to learn and build robots
Sahas 3D 3D Printing, Bio technology 3D printing and services
SoundRex Sound technology. Wearable SoundRex opens up a completely new dimension of creativity for artists and sound engineers to interact and create experiences for their fans! ChatBots / AI SuperFan Bot Demonstration
TypeLead Language Technologies First of its kind industry-grade programming language of India called the Eta.
underDOGS Gaming Studio 3D Game Game servicing studio
vPhrase AI / Machine Learning We are revolutionising the way insights are communicated from data.
Zabuza Labs Gaming Immersive gaming experiences

Click on the bird to tweet

Tweet: The mind blowing agenda and startups list of Google Day is out! Check it out #Gday16

See you on 17th!




The Business of Chatbots – July 30

From Apple to Amazon, Microsoft to Google, everyone is investing on chatbots, it is touted as the next app like revolution. Success of chatbot based business in China through WeChat has shown a clear precedence for rest of the world to tap this potential.

As millennials  are increasingly preferring to chat with a brand as opposed to speak on phone or write an email, the ecosystem looks favorable for startups to start investing their time and energy on building for bot-stores.

This month, we bring you an exclusive event that covers the Business of Chatbots, we’ll cover essentials that you need to know. We have two speakers, an entrepreneur and a tech expert, both having substantial experience in dealing with bots as an enabler for business.

Join us and lets discuss more.

Speaker details:

  • Apurva Nagvenkar: Machine Learning Scientist at Haptik
  • Maninderjit BindraSr. Technical Evangelist, Microsoft will talk about Why should you care about Bots? A look at conversations as a platform, cognitive services and Microsoft bot framework

Date & Time: 30th July, Saturday. 3pm to 5pm.

Venue: Zone Startups, 18th Floor, BSE Building, Dalal St. Mumbai.

Registrations: Free. Click here

Ycenter brings its Entrepreneurship and Incubation program to Mumbai

Ycenter, a global experiential learning organization, is launching India’s Next 40 – a 4 week Entrepreneurship Program – in August 2016.
You have the opportunity to build your startup from the ground up and prepare your pitch for potential investments and seed funding. The 4 week program ends with a pitch day, where investors will pick ideas to invest in.
  • 1 Month of Entrepreneurship Program by international faculty from the USA, with top investment bankers from India.
  • Real Time Guest Lectures and One-on-One Interaction with a United Nations Official and Rutgers Business School Professor.
  • Demo Day with investors from the Wadhwa Group, Fundtonic, Sequoia Capital, Microsoft, Blue Ocean Global Technology (TVF website creators) and more.
  • Chance to win 4 months of free Incubation space at BKC, with access to seed capital and Ycenter’s local and global network.
  • 100,000 USD for 3 years worth of Microsoft Bizsparks membership, to kickstart your technology needs.
  • Work in Ycenter’s  USA office, rent-free for 1month. Network with top technology startups and entrepreneurs in New York, Philadelphia and the east coast (We will provide the USA Visa invitation letter)

Click here to Apply to the program.

PS: Check out a lecture by Dhairya Pujara – Founder CEO Ycenter (Also a Faculty for this program) – Wharton Business School 2014

NEXT BIG IDEA contest 2016

Do you want to take your startup to North America?

Zone Startups India is launching the 4th edition of Next Big Idea Contest in Mumbai on 1st July and 11 cities across India in the month of July. We will like to invite you for the same. Please RSVP here

NEXT BIG IDEA contest is a joint initiative of Ryerson University and Government of Ontario, Canada. We seek to discover India’s 5 most innovative technology companies who are looking to leverage a presence in North America. Five winners of this competition will be taken to Toronto for an all-expenses paid, 2 week bespoke accelerator program. The program will use Digital Media Zone (DMZ), #1 University Business Incubator in North America in Toronto as a hub where the winners will receive mentor ship, business development advice and valuable international experience.

next big idea-zone-GBG-startup

Some of our past winners include CitrusPay, AdSparx, Vidooly, Shield Square, Konotor, Light Metrics, Plackal, FlipTech and more.

Please find the registration form below or click here


Road Show Dates and Cities:

Mumbai 1st July, 2016
Ahmadabad 4th July 2016
Pune 5th July 2016
Bangalore 7th July 2016
Hyderabad 8th July, 2016
Chennai 9th July 2016
Delhi/NCR 12th July 2016
Chandigarh 13th July
Jaipur 14th July
Goa 15th July
Kolkatta 16th July, 2016
Kochi 20th July

androdify my business - gbg mumbai

Androidify My Business – Event on Apr 16th. 3pm

Androidify My Business

Should you really build an app? If yes then how to go about it?

There are nearly 2 million apps on Google Play, a similar number in Apple App Store too. By 2017, it is estimated that over 160 billion (yes, billion) apps will be downloaded worldwide. All the numbers looks great, the success stories of college drop-outs becoming millionaires with an app is motivating for more apps to be developed with hope of making it big. On a flip side, as many as 25% of app users open an app once and never return. In a mobile first country like India, building the right app is crucial to survival of a startup/business.

We have an event just for you to understand how to get started with the app business, what kind of business needs an app, how to get started, what are the best practises, how to get early traction, why Android for India, etc.

When and Where:

Join us on April 16th Saturday from 3pm to 6pm at Zone Startups India, BSE Building, 18th Floor, Dalal Street, Mumbai 400001

Entry free – register here

Topics and Speakers:

Who should attend the event?

  • Early stage startups wanting to build an app
  • Entrepreneurs wanting to redefine their business through apps
  • Or anyone simply interested to understand the business of apps

Signup below and await your confirmation email. Mail us for any questions at [email protected]

*Speaker changed from Prajyot to Puneet.

getting your first paying customers

Getting your first paying customers – Marketing Growth Hacks

2015 was a great year for Indian startup ecosystem. 14 out of 144 startups with $1 billion+ valuation are from India. We have another 15 potential startups like Azure Power, LimeRoad and UrbanClap who are likely to make it to the Unicorn list.

It was a great year for GBG Mumbai too, our community now comprises of over 4200 members. Last month’s GDayX has set the tone for 2016 – Growth Hacking!

Our first event of 2016 is about Getting your first paying customers, come and interact with fellow entrepreneurs and startup enthusiasts to learn about marketing growth hacks.

What we’ll cover (Speaker sessions + Q&A)

  • How to get early adopters as customers
  • What should be your pricing strategy
  • Discounts and cashback – pros & cons
  • Converting customers into influencers


  • Founding members of Fixy
  • Mayank Batra,

Date and Time: January 9th, 2016. 3pm to 5pm

VenueThadomal Shahani Centre For Management (TSCFM) Bandra, Mumbai

Entry – Free. Please register below.

Hangout on Air with Google India for Google My Business – Sep 5th, 3:00 to 4:30 PM

Here’s a chance for GBG Mumbai members to interact with Google India over a Hangout on Air to know about ‘Google My Business

Ever wondered how Google is able to find a restaurant or a hotel near your place? Do you want to learn how can you get online presence like Samarkand, Bangalore ( or help other businesses to get online without much efforts across all devices on Google Maps, Search and Google+.

Google My Business ( )  is the fast and easy way for businesses to manage their online presence with Google. It is an unified way to get connected with customers, whether they’re looking on Search, Maps or Google+ through desktop or mobile.

Why is Google My Business team doing this Hangout?

One of the mission of Google My Business is to educate merchants and users about the best practices to get the business online and make them aware about the policies which can lead to the suspension of a business from Google.

Agenda of the Hangout

  • Overview of Google My Business in India

  • Benefits of getting verified on Google My Business

  • Methodology to create and manage the business (even if you have multiple number of businesses)

  • Best Practices and Google My Business Policies with detailed case studies

  • Questions and Answers

How to join the Hangout?

Just click this link and click ‘Yes’ under the ‘Are you going to watch’

The idea is to spend bulk of the time on “Best Practices and Google My Business Policies with detailed case studies” section

Format and Date of the Hangout

  • Intended Audience: All members of GBG who would like to know about Google My Business.

  • Date: Saturday, September 5, 2015

  • Time: 3:00 – 4:30PM

  • Interactive hangout session followed by Questions and Answers

Questions Form:

You can submit your questions through the form below by Friday, September 4th, 2015

Event on 29 Aug – Pros & cons of App Only business models.

Mobile apps have been in spotlight since the advent of iPhone in 2007; but in the recent times more and more people are accessing internet from their smartphones than through desktops; this leads to new age startups to look at ‘App Only’ business model.

How good is this decision? what are the pros and cons? What must you do if you are starting a venture today?

GBG Mumbai brings you an opportunity to hear it all from two entrepreneurs on 29th August, Saturday.

Register now, entry free. 3 to 5pm.

Venue: Thadomal Shahani Centre for Management, Bandra


p.s – you may want to read this before attending the session – ‘To App or Not to App